[FRESHNESS] Black Scale 2012 Fall/Winter “DESIRE” Lookbook

There’s no denying that Black Scale has had one hell of a year thus far, from rising to a very recognizable notoriety as well as showing full support in the music career of rising star ASAP Rocky. The sky is still the limit and the DESIRE to achieve sets the bar high introducing Black Scale’s Winter Collection.  The lookbook shot by photographer J. Williams displays religious undertones and the minimal aesthetic we’ve come to expect from the brand. Featuring a selection of hoodies, sweaters, overcoats and cardigans Black Scale tags the collection with an intuitive quote summing up their fifth season’s Winter introduction.

“A creative man is motivated by the DESIRE to achieve, not by the DESIRE to beat others.”

Look out for the Black Scale 2012 Winter Collection at via select stockists and the Black Scale online store.